Brand Asset Generator
Lab 3.1: Brand Asset Generator
Section titled “Lab 3.1: Brand Asset Generator”Complete brand kit skill with colours, typography, guidelines
Start the Lab
Section titled “Start the Lab” Create your brand kit
/CC.m3.lb1 What You’ll Learn
Section titled “What You’ll Learn”- Create a comprehensive brand kit document including colour palette, typography, and voice guidelines
- Apply Claude Code’s document-skills to generate professional DOCX brand documentation
- Design a reusable /apply-brand skill for consistent brand application across future materials
Key Concepts
Section titled “Key Concepts”| Concept | Description |
|---|---|
| Colour Palette | Precisely defined colours with hex codes and RGB values that ground visual decisions in company values |
| Typography Hierarchy | Structured font system defining headings, body text, and captions for consistent, professional documents |
| Voice Guidelines | Documented tone and style rules (we are/we are not) ensuring everyone writes in a consistent manner |
| Brand Kit | The source of truth document defining all visual and verbal brand standards |
| Document Skills | Claude Code’s ability to generate professionally formatted DOCX files without manual formatting |
| Reusable Skills | Custom commands (like /apply-brand) that automate consistent brand application across future materials |
What You’ll Create
Section titled “What You’ll Create”brandkit.md- Complete brand guidelines document.claude/commands/apply-brand.md- Reusable brand application skill
Eureka Moment
Section titled “Eureka Moment”“I just created something that would cost thousands from an agency - and I can update it myself whenever I want.”
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